Fandom as Ocean: Building Authentic Communities for Art-Forward Games
What does it really take to build a sustainable community around experimental games? In this essential conversation, we sit down with Bria Davis, Community Director at Young Horses, to explore the intricate dynamics of gaming communities and what art-forward creators need to know before diving in.
Bria brings a unique perspective to community building, having worked her way from Discord moderator to leading community strategy for some of gaming's most innovative studios. Her journey through projects like the cultural phenomenon Blaseball offers invaluable insights for creators bridging art and gaming audiences.
Key insights for experimental game creators:
Why fandom is like an ocean—beautiful but requiring respect and careful navigation
The crucial differences between Discord and Twitch communities and how they serve different creative goals
How "intimate publics" form around shared media consumption and why understanding this matters for your artistic vision
Practical strategies for launching your first gaming community without losing creative control
Why the loudest voices aren't always the ones worth listening to
Whether you're preparing for your first Steam release or cultivating an audience for your interactive art project, this conversation reveals how authentic community building can amplify your creative vision while maintaining artistic integrity.
Bria's expertise spans community health, cultural engagement, and the delicate balance between creative expression and audience development—making this a must-listen for any creator serious about finding their people in the gaming space.
